About us
Why We Exist
Performance and responsibility should not be in conflict.
Brevay started with a simple belief: performance and responsibility should not be in conflict. For decades cycling innovation has focused on stiffness, weight, and marginal gains. We believed the future of performance could be smarter than that. Brevay exists to move the industry forward - we build products that perform at the highest level while respecting the roads and environments that make riding worth it.
How We Started
The question that started it all
Brevay began with the founder, Tripp, asking a simple question during graduate school at the University of Colorado Boulder: does the stiffness of cycling shoes affect performance? The answer he found: for 99% of riders riding performance was the same whether the shoe was made of nylon, fiberglass, and carbon fiber. This research showed him how deeply the industry relied on the same materials and broken assumptions. Those results became the beginning of Brevay. We began as a challenge to the status quo.
Learn More About the Research →The Team
Building the Dream
Tripp began shaping Brevay alongside his co-founder Morgan and his wife Hannah, combining expertise in biomechanics research, apparel design rooted in fit and sustainability, deep manufacturing relationships, experience of building companies from zero, and a shared belief that performance gear could be built differently. What started as conversations and long rides soon turned into prototyping, product development, and the foundations of a new kind of cycling company.
Tripp Hurt / Founder
Morgan Schank / Co-Founder
Hannah Schilpp / Partnerships + Operations
"WE LOVE CHALLENGING CONVENTIONAL WISDOM AND CYCLING IS A SPORT FRAUGHT WITH TRADITION."
The Launch Product
Built with Intention
The Road One is our debut product - a cycling shoe developed and produced alongside some of the most experienced footwear makers in the sport. We're building Brevay into a complete performance cycling brand - every piece of footwear and apparel will be designed with the same obsessive attention to detail and commitment to innovative and responsible materials that created the Road One.
PNW Roots
Rider to Rider
While the product was taking shape in Italy, Brevay was growing closer to home. In Seattle, we've grown the community through group rides, in-person events, real conversations, and rider feedback. Our grassroots riding community is core to our brand and has shaped our product as much as the research.
